Unify, activate, and optimize customer data to drive hyper-personalized engagement, streamline marketing operations, and deliver smarter, faster business decisions. With deep capabilities in data integration, advanced analytics, and GenAI enablement, our Customer 360 solutions turn fragmented insights into a single source of truth.
Strategy & Consulting
Design a modern customer data strategy that matches your technical readiness, compliance requirements, and long-term goals.
- CDP Readiness Assessment
- Vendor Selection & Roadmap
- Data Governance & Privacy Frameworks (GDPR, CCPA)
Implementation
Unify data across every customer touchpoint to create a dynamic, real-time view of each customer.
- 360° Data Ingestion from CRM, POS, IoT, Web/App Analytics
- Identity Graph Development
- Scalable Real-Time ETL/ELT Pipelines
Managed Services
Drive continuous optimization and growth with agile tuning, new use case rollouts, and rich engagement analytics.
- Audience Refresh & Model Retraining
- Use Case Expansion
- Engagement & ROI Dashboards
Value Added Services
Deliver hyper-personalized experiences across channels using advanced AI, ML, and real-time automation.
- Predictive Modeling
- GenAI-Powered Chatbots & Content
- Real-Time Decisioning via CRM/AdTech APIs
- Privacy-by-Design Architecture
- Fraud & Anomaly Detection
Common Use Cases
- Building persistent customer identities across systems and channels
- Generating predictive insights for segmentation, churn, and CLV
- Deploying omnichannel campaigns with real-time behavioral triggers
- Measuring marketing performance with unified attribution and sentiment analysis
Customer 360 is a unified data platform that brings together customer information from various touchpoints and systems (CRM, marketing, sales, service) into a single, holistic view. This solution enables businesses to understand and engage customers more effectively, improving personalized service, sales, and customer retention.
Data Integration & Identity Resolution
Unify customer data from multiple sources by resolving customer identities across touchpoints. This ensures a single, accurate profile for each customer.
Customer Insights & Segmentation
Use analytics to create dynamic customer segments based on behaviors, preferences, and demographics. This enables more targeted marketing, personalized communications, and increased engagement.
Personalization & Journey Orchestration
Deliver personalized experiences by automating engagement across email, mobile apps, websites, and in-store experiences, guiding customers through tailored journeys.
AI/ML Integration for Customer Behavior Analysis
Use machine learning algorithms to predict customer behavior, recommend products, and optimize engagement strategies.
Compliance & Security
Implement secure data practices, ensuring compliance with data privacy regulations (GDPR, CCPA) and providing customers with confidence in how their data is handled.
Outcome
A 360-degree view of each customer, leading to improved personalization, customer satisfaction, and business growth.